Creating Competitive Business Solutions
Creating Competitive Business Solutions (CCBS) assists sales people and managers in learning how to analyze customer's business issues and their competitive environment. Armed with this business knowledge, the sales professional uses CCBS tools and techniques to position their company's offering, to create dynamic business solutions that contribute to improved business performance and sustained competitive advantage.
The program contains a series of six advanced sales competency workshops can be offered as one day sessions or combined into two or three-day programs. Frequently customized case studies are developed to provide skill practices with immediate application to your business.
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Who Should Attend |
Highlights |
- Business Leaders
- Advanced Sales Professionals
- Sales and Marketing Managers
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- Transforms from selling product benefits,
to creating value-added business solutions
- Stimulates the development of creative,
customer-focused, competitive sales approach
- Links sales actions with marketing information to improve sales effectiveness
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For more in-depth information on this program, please contact us at 800.647.6164 (USA/Canada) or 610.647.6161 (Internationally). |
