Selling Competitive Business Solutions
As today's sales process becomes more complex - requiring more contacts inside the client organization and an increased ability to confront and overcome in time competition - it is imperative that salespeople are equipped to develop and execute an effective strategy.
The focus of the Selling Competitive Business Solutions (SCBS) program is on helping salespeople eliminate low - and no - probability opportunities quickly, raising the probability they will win the business they decide to pursue and increasing the profitability of the business they win.
The program is structured around the key dimensions of the strategist role of salespeople: selecting opportunities, influencing the customer decision - making process, and managing the competition.
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Who Should Attend |
Highlights |
- Account Executives
- Advanced Sales Professionals
- Sales and Marketing Managers
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- Eliminate low- and no-probability opportunities quickly
- Increase the probability of winning new business
- Increase the profitability of your
business by arming your salespeople with processes
to win more business
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For more in-depth information on this program, please contact us at 800.647.6164 (USA/Canada) or 610.647.6161 (Internationally). |